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Andrew Nguyen From BARK Chats About Product Strategy And The Product Mindset - Startup of the Year Podcast

· SOTY Podcast

In this episode of the Startup of the Year Podcast, we hear a conversation between Andrew Nguyen from BARK and Matt Hunckler of Powderkeg, when they talked about product strategy and the “product mindset” at our 9th Annual Startup of the Year Summit.

Andrew is a customer obsessed product leader who builds and grows consumer products. He’s a human centered problem solver with over a decade of experience leading digital product teams across BARK, Zappos, Capital One, and AOL (e-commerce, finance, media, and advertising). He has shipped several award winning, highly rated mobile app and web experiences for millions of happy customers.

BARK was founded in 2012, and loyally serves dogs nationwide with monthly subscription services, BarkBox and Super Chewer; a curated e-commerce experience on   

We are also starting a new segment where we highlight one startup from our community during every episode. Our first company to be featured is PlaneAhead, which is the first organization of its kind that takes full advantage of the termination of airline change fees. The way it works is they track your purchased itinerary from the day you buy until take off.  When the price of your ticket goes down, they automatically exchange the ticket and send you the airline credit from the change. Go to to learn more!

We live streamed our Summit, so if you were not able to attend in-person, make sure to watch it on our Youtube channel at:

Lastly, we invite you all to join our community today to access the support, expert advice, and resources you need to elevate your startup by going to: 

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Startup of the Year helps diverse, emerging startups, founding teams, and entrepreneurs push their company to the next level. We are a competition, a global community, and a resource.   

Startup of the Year is also a year-long program that searches the country for a geographically diverse set of startups from all backgrounds and pulls them together to compete for the title of Startup of the Year.  

The program includes a number of in-person and virtual events, including our annual South By Southwest startup pitch event and competition. All of which culminate at our annual Startup of the Year Summit, where the Startup of the Year winner is announced, along with an opportunity at a potential investment. 

Established is a consultancy focused on helping organizations with innovation, startup, and communication strategies. It is the power behind Startup of the Year.  Created by the talent responsible for building the Tech.Co brand (acquired by an international publishing company), we are leveraging decades of experience to help our collaborators best further (or create) their brand & accomplish their most important goals.  Connect with us on Twitter - @EstablishedUs and Facebook -