A LED-backpack startup a day keeps the FOMO away.
Startup of the Year | Daily Dealflow | Powered by ESTABLISHED

Startup of the Year: Daily Dealflow 

Startup of the Year discovers and supports the
most promising and innovative startups from around the world.
#DailyDealflow newsletter delivers one seed-stage startup a day, every work day
and is presented by Silicon Valley Bank.


Meet @pixbackpack. Besides being a convenient urban backpack, Pix allows you to choose or create your own digital art and display it. Pix is a young innovative start-up that debuted with consumer gadget - smart animative backpack. They raised a total of $244K on both Kickstarter and Indiegogo platforms (700% of the initial goal). 

What's Innovative About Their Solution?

Pix is a first backpack which appearance can be controlled from the IOS/Android app. It is the first backpack with a programmable built-in screen that supports images, animations, widgets and even retro-games. Pix backpack owners can also create their own content and display it on the backpack. 

📍 Location

The Team resides partly in Ukraine & China. Legal Entity (C Corp) registered in the U.S.

⚙️ Product Stage

Mass Production

🏭 Industries

Fashion, Lifestyle, Wearables

🤑 Fundraising Status

Actively raising

💸 Total Funding Range


🙌 Founder Demographics

Female founder


We have started with launching Kickstarter. Now we are finalizing production and launching sales through retail. Monetization is planned through hardware sales + in-app purchases. 

Big Wins

  • 700% from initial goal, raising $244K on Kickstarter & Indiegogo platforms
  • Multiple awards winner in Lviv IT Arena 2018

Watch the video

Contact the Founder:

Margaret Rimek


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